Some roses feel like they have always belonged, nodding gently in the breeze, filling the air with soft fragrance, and settling into a garden as if they were always meant to be there. Rosa Emma Bridgewater rose is one of them.

Unveiled at the RHS Chelsea Flower Show 2024, this English Shrub Rose has spent the past year making its way into gardens across the country, bringing with it a story of craftsmanship, heritage, and striking beauty. More than just a flower, it is a reflection of two beloved British brands coming together, a shared love of home, tradition, and those little details that make something truly special.

When David J.C. Austin chose to name a rose in honour of Emma Bridgewater, it was not just about selecting a beautiful variety. It was a tribute to two British legacies, handcrafted pottery and exquisite roses, both woven into the fabric of home and garden, cherished for their artistry and timelessness.

Emma Bridgewater and David Austin Roses share a deep appreciation for beauty that feels familiar, comforting, and meant to last. Just as Emma Bridgewater’s pottery is found in kitchens across Britain, stacked in cupboards, filled with tea, and part of everyday life, David Austin’s roses have been planted in gardens for decades, marking moments, softening spaces, and filling the air with their scent.

This rose was created to feel like it had always been there, as natural in a country garden as a favourite teacup on a farmhouse table. Its soft pink rosettes unfurl in an ever-changing blend of apricot, coral, mauve, and lilac, much like the shifting tones of a hand-painted design. No two blooms are ever quite the same, making it a flower that invites you to pause, look closer, and discover something new with each passing day.

For Emma Bridgewater, this connection is personal. “I have loved David Austin Roses for as long as I can remember. My mum and granny were both keen gardeners, and our family garden was filled with them,” she recalls. “Roses, like a well-loved home, hold memories. They mark moments, evoke feelings, and become part of the landscape of our lives.”

Since its debut, Emma Bridgewater™(Ausb44a16) has settled beautifully into gardens across the country. It softens borders, spilling between perennials with an easy grace. It thrives as a low hedge, adding colour and fragrance along pathways and seating areas. For those with smaller spaces, it flourishes in large pots, bringing a romantic touch to courtyards and terraces.

It is a rose that gives generously. Its light, fruity fragrance lingers in the air, and its repeat-flowering habit ensures a steady display from summer into autumn. Whether you are an experienced gardener or just planting your first rose, it is the kind of flower that welcomes you in and asks for little in return, just a moment to enjoy its beauty.

There is something special about planting a rose. It is a promise to the future, a simple act of care that will bring joy for years to come.

One year on from its Chelsea debut, Emma Bridgewater™(Ausb44a16) has already become a treasured addition to gardens across Britain. It is more than just a bloom; it is a piece of heritage, a tribute to craftsmanship, and a quiet reminder that some of the best things in life, like a well-loved home or a garden in bloom, are meant to be cherished.